New Era with Ducati for a unique style


New partnership between Ducati and New Era for a collection of hats with unmistakable lines recognised all over the world.

New Era is a historic brand linked to the world of sports as an official manufacturer of caps worn by the best teams of the major US professional leagues like MLB (Major League Baseball), NBA (National Basketball Association) and NFL (National Football League).

Now with Ducati, New Era also enters the world of motorcycling, offering the "New Era X Ducati" hats collection consisting of four lines interpreting the Ducati, Ducati Corse, Ducati Historical and Ducati Scrambler logos with different styles, colours, materials and finishes. The collection obviously includes the famous "59FIFTY" and "9FORTY Adjustable" models, icons of the US company.

The "New Era X Ducati" collection will be available from April 2017 in selected New Era stores, the website and in selected Ducati dealers.


Subscribe to the newsletter

By entering your email address, you will be kept updated about Ducati innovations and promotions. You can complete your registration and create your profile on at any time to access all of the functions.
I confirm that I have read the information pursuant to Art. 13, Legislative Decree 196/2003 and the attached text pursuant to Art. 7 of the Privacy Code and

I agree to the use of my email address for the purposes indicated therein

Insert your email